Glossary

Survey & research glossary

Plain-language definitions for the terms you'll run into designing and analyzing surveys.

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Identified response

A survey submission linked to a specific respondent's identity, as opposed to an anonymous response.

Use terms carefully

Clear definitions improve survey decisions

Terms such as anonymous, representative, significant, confidential, compliant, and secure carry specific expectations. Use them only when your survey method and implementation actually support the claim.

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